Evaluation: Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Evaluation: In what ways does your media product use, develop or challenge forms and conventions of real media products?

Evaluation: In what ways does your media product use, develop or challenge forms and conventions of real media products?

In my film to live and not survive is a music comedy drama it uses many action and enigma codes. The target audience is 15-25 year olds who are mostly males.

During my research and planning I have found 3 different films that can be called ‘similar’ to my product of ‘to live and not survive.

They are called:

School Of Rock.

Once.

That Thing You Do.

S

    School Of Rock.

    It’s a music comedy film.
    It is about people perusing their dreams and becoming in a famous rock band.There is a similar           target audience although more younger people would have watched school of rock compared to my     film.

 Once.

  Is a music drama film.

  They place instruments.
  Similar target audience although there may be some more girls watching the once to my film as     there is the romance element to it.

  That thing you do.
  Is a music comedy drama film.

  There is one main female character like there is in mine and the rest males.

 We have a similar target audience which involves those who are interested in music and perusing  their musical career.

The conventions I have used are:

Similar target audiences.

Happy cheery music to get the audience to know that it is a music film so it fits in with the genre.

Opening scenes indicating that it’s a music drama and showing that they are in a band.
CGI has been used.

Credits have been used next to the actors so you know who is playing who.

  Conventions I have challenged:

  Instead of using real life instruments with the characters I have used alternatives to represent that the   characters want to be a successful band but are actually still working in their day to day jobs. For    example Ash the guitarist is at work as a cleaner and he is using a mop to show that he is a guitarist at heart.

 There is more than one background song within the opening scene which is usually unknown. 

Evaluation: Who would be the audience for your product?

Evaluation: What have you learnt about technologies from the process of constructing this product?

Evaluation: How did you attract/address your audience?

The idea that young people will be able to relate is because my film is certificated a 15, and at 15 this is when young people either start working towards their dreams or realise that it's never going to happen and that they aren't being realistic so head for another goal and I think that the idea of them perusing their dreams is illustrated perfectly as they won't take no for an answer. Furthermore the idea of the modern female is represented well as there is a lot more screen time then she would've had many years ago. I think that the fact that it is modern helps to attract a younger audience of 15 as it's with the times and they would watch it as they would be able to relate to it.

Evaluation: How does your media product represent particular social groups?

My media product represents the following social groups of class, age, race, gender and sexuality.

It represents a class status as working class. My product conducts this idea as in my product it is clear that the characters all have low income jobs or at college and that’s why the big ‘dream’ is to escape from that background of the working class in order to make their lives better for them and their futures. I think that the title of my product fits this annotation perfectly as it’s ‘To live and not survive’.





 Many poorer people believe that they are only living and not surviving in this current society and this is how my characters feel throughout the opening scene the narrative of opening scene supports this idea as the title is repeated in the voice over. At the beginning of my film there is a shot laddering up a keyboard instrument and if you notice the shot itself its rather uneasy, this demonstrates the life for the working class represented as life is not a walk in the park for them.





In the product the clothing the characters are wearing are a good example of working class clothing as some working class can be stereotyped as ‘scruffy’. Most of the characters are just wearing a simple pair of jeans and a t-shirt as they spend most of their money on their instruments to make the dream come true.

It represents a particular age group of 15-21 year olds. I think my media product conducts this idea as the protagonist in my opening scene is roughly the same age of a 17 year old so people around that same age group would be more than likely to be the type of people to watch this film as they’d be able to relate to the characters relationships and feelings within the film. My product represents the idea that the younger generations live in the clouds and not having realistic future goals. As not many older generations ‘realistic’ dream would be to create this idea of a famous successful rock band.  It challenges the idea that the younger generation are lazy as in the end the band does actually work out and they've had to work for their success rather than them just expecting it to be given on a plate. As we see in the disequilibrium of someone in an older generation giving a group of teenagers the time of a day and the chance to succeed.

It represents a particular race of white people. In my product the protagonist is white.

The narrative suggests that the characters have had a normal but boring stereotypical white working class family background of going to school, college and then getting a part time job in a shop or fast food outlet.






It challenges the stereotype of black people have a better chance or singing voice then white people it shows that a white person can have just a strong and as powerful singing voice as a black person.

It represents a modern view of the female and male. The reason as to why the female gets more screen time then the males and gets to be the one in control of the narrative when it comes to the voice over represents that she is a strong independent female.  I believe this shows a modern view of females within film as many years ago females were seen but not heard so my product shows how time has flown by and how the progress of equality has improved.  It also in some way disconnects the idea of stereotypical idea of the male breadwinner as the males in my product have broken away from the stereotypical 9-5 working hour to them be able to afford to take a risk of becoming a rock star.

The sexuality I have portrayed is heterosexual as it as seen as traditional. But it has broken away from the sexuality stereotypes as the female is doing the same job as the males. 

Evaluation: What kind of media institution might distribute your media product and why?